Art & Culture

Traveling in Time at the Porsche Museum

The new Porsche Museum, located just outside Porsche Headquarters in Stuttgart-Zuffenhausen, Germany, officially opened on January 31st, 2009 and features around 80 exhibits including many rare cars and a variety of historical models. Costing an estimated 100 million Euros, the Museum serves to present the fascinating thrill and diversity of the Porsche brand to visitors from all over the world. More than 80 cars are on display in the 5,600 square meter exhibition area styled and designed futuristically by the Viennese architecture firm Delugan Meissl. Ranging from the legendary wheel hub motor of the Lohner-Porsche, the world’s first hybrid automobile built as far back as in 1900, all the way to the latest generation of the Porsche 911.



Certain models that have never been presented to the public before are among the vehicles on show.




The outstanding vision of the Porsche Museum is a journey in time through the history of the company: At the entrance leading into the Exhibition, one can’t but admire the body of the legendary Porsche Type 64, the Berlin-Rome car built back in 1939. The Type 64 is indeed the great-grandfather of all Porsche cars boasting the unmistakable DNA which makes the sports cars from Zuffenhausen so unique the world over to this very day.



In 2009, the 550 A Spyder made an appearance in the Italian Mille Miglia and the 356 Carrera Abarth GTL entered the Classic Adelaide in Australia. 


The question as to “how is a Porsche created?” is also answered right in the middle of this journey in time. Reaching the central point on the Exhibition Level, one is offered an insight into the Weissach Research and Development Centre as well as the Car Production Plant in Zuffenhausen. In the process, cutaway models demonstrate how a Porsche is created, developed and built for the customer. 

Despite their excellent condition, the historical cars featured in Porsche’s “museum on wheels” obviously require regular care and maintenance in order to enter all kinds of competitions and events at any time. This is why specialists in the Museum Workshop prepare all historical racing and sports cars for their worldwide activities, conducting regular maintenance and carrying out repairs where required. The same specialists are also at the disposal of private customers for the restoration of their classic Porsches. These include all road cars whose series production ended at least ten years ago, that is the 356, 914, 959 and 911 including the 964 model series, as well as water-cooled four- and eight-cylinder models. These highly-skilled specialists and mechanics do their wonderful job in public, instead of hiding behind closed doors: This is the world’s only Museum Workshop where the visitor is able to directly observe the work in progress; a glass partition in the lobby of the museum offers a clear view of the workshop.

The historical Porsche Archives with all their treasures has also moved to the new museum and is partly in-sight through glass walls from the lobby. After registering in advance, specialists and enthusiasts are able to visit the archives for their own personal research or interest on the history of Porsche. With visitors estimated to reach 200,000 a year, the museum also has an exclusive Event Level including a truly versatile range of culinary delights tailored to the individual wishes and preferences of Porsche’s guests. So whether it is a special cup of coffee, an international snack or the most exclusive cuisine – the Porsche Museum offers the right choice for everybody.


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Looking out of the guest area, visitors enjoy a truly symbolic view, admiring not only the cars in the Exhibition Area but also Porscheplatz and the Porsche Plant itself to be seen clearly through the glass facade.


Emilio Pucci 2019
Bottega Veneta
Valentino pre fall 19